5.Social Media Plugins
We use social plugins from social networks (e.g. Facebook, Twitter, Google+) on our website on the basis of Art. 6 Paragraph 1 Clause 1 Letter f of GDPR in order to make our company better known. The advertising purpose behind this is to be regarded as a legitimate interest within the meaning of the GDPR. The responsibility for data protection-compliant operation must be guaranteed by their respective providers. We integrate these plugins using the so-called two-click method in order to protect visitors to our website as best as possible.
a) Facebook
Our website uses social media plugins from Facebook to make its use more personal. For this purpose, we use the "LIKE" or "SHARE" button. This is an offer from Facebook.
When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly from Facebook to your browser, which then integrates it into the website.
By integrating the plug-in, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook account or are not currently logged into Facebook. This information (including your IP address) is transmitted from your browser directly to a Facebook server in the USA and stored there.
If you are logged in to Facebook, Facebook can associate your visit to our website directly with your Facebook account. If you interact with the plugins, for example by clicking
“LIKE” or “SHARE” button, the corresponding information will also be sent directly
to a Facebook server and stored there. The information is also published on Facebook for everyone to see.
Facebook may use this information for the purposes of advertising, market research and tailoring Facebook pages to your needs. For this purpose, Facebook creates usage, interest and relationship profiles, e.g. to evaluate your use of our website with regard to the advertisements displayed to you on Facebook, to inform other Facebook users about your activities on our website and to provide other services associated with the use of Facebook.
If you do not want Facebook to assign the data collected via our website to your Facebook account, you must log out of Facebook before visiting my website.
For information on the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and setting options to protect your privacy, please refer to the privacy policy, in particular Facebook's data policy, which you can view at the following link: https://www.facebook.com/about/privacy/
b) Twitter
Our website contains plugins from the short message network Twitter Inc. (Twitter). You can recognize the Twitter plugins (tweet button) by the Twitter logo on our site. You can find an overview of tweet buttons at this link on Twitter: https://dev.twitter.com/web/tweet-button
If you visit a page on our website that contains such a plugin, a direct connection is established between your browser and the Twitter server. Twitter therefore receives the information that you have visited our site using your IP address. If you click the Twitter "tweet button" while you are logged into your Twitter account, you can link the content of our pages to your Twitter profile. This allows Twitter to assign the visit to our pages to your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Twitter.
If you do not want Twitter to be able to assign your visit to our website, please log out of your Twitter user account.
Further information can be found in Twitter's privacy policy, which you can view here: https://twitter.com/de/privacy
c) Google "+1" button
Our website uses the "+1" button of the social network Google, which is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043-1351, USA. The button is marked with a "+1".
The "+1" button is shorthand for "that's pretty cool" or "check this out." The button is not used to track your visits to the web.
If a web page on our website contains the "+1" button, your Internet browser will load and display this button from the Google server. The website on our website that you have visited is automatically communicated to the Google server. When a +1 button is displayed, Google does not permanently log your browser history, but only for a period of up to two weeks.
Google stores this data about your visit for this period for system maintenance and troubleshooting purposes. However, this data is not structured according to individual profiles, user names or URLs. This information is also not accessible to website publishers or advertisers. This information is only used for maintenance and troubleshooting in Google's internal systems. Your visit to a page with a +1 button is not evaluated by Google in any other way.
There will be no further analysis of your visit to a web page on our website containing a “+1” button.
The +1 itself is a public process, meaning that anyone who does a Google search or visits content on the web that you +1 can potentially see that you +1'd that content. So only +1 if you're absolutely sure you want to share that recommendation with the world.
Clicking on this +1 button serves as a recommendation for other users in Google's search results. You can publicly announce that you like our website, that you approve of our website or that you can recommend our website. If you have registered for Google+ and are logged in, the +1 button turns blue when you click it. The +1 is also added to the +1 tab in your Google profile. On this tab you can manage your +1 and decide whether you want to make the +1 tab public.
In order to save your +1 recommendation and make it publicly available, Google collects information about the URL you recommended, your IP address and other browser-related information via your profile. If you withdraw your +1, this information will be deleted. All of your +1 recommendations are listed on the +1 tab in your profile.
Further information and Google's applicable data protection provisions can be found at https://www.google.de/intl/de/policies/privacy/. Further information from Google on the Google+1 button can be found at the link https://developers.google.com/+/web/buttons-policy